Tag Archives: Marketing in the News

Marketing in the News-January 2021

COVID-19 still dominating the News cycles as vaccinations are rolled out, new variants of the virus are discovered and lockdown continues. Check out these Tantor titles and learn more about the Healthcare system, the debate over vaccinations and the newest techniques in medicine:

Cells Are the New Cure: The Cutting-Edge Medical Breakthroughs That Are Transforming Our Health, by Robin L. Smith, MD, Max Gomez, PhD link

Still Not Safe: Patient Safety and the Middle-Managing of American Medicine, by Robert L. Wears, Kathleen M. Sutcliffe link

Anti-vaxxers: How to Challenge a Misinformed Movement, by Jonathan M. Berman link

Microbes: The Life-Changing Story of Germs, by Phillip K. Peterson link

The Panic Virus: A True Story of Medicine, Science, and Fear, by Seth Mnookin link


Joe Biden was inaugurated as the 46th President of the United States on January 20th.  Learn more about Pres. Biden, his Vice Pres. Kamala Harris and the office of the presidency with these titles:

The Book of Joe: The Life, Wit, and (Sometimes Accidental) Wisdom of Joe Biden, by Jeff Wilser link

Joe Biden: Our 46th President, by Beatrice Gormley link (publishes 03/23)

Breakthrough: The Making of America’s First Woman President, by Nancy L. Cohen link

Under This Roof: The White House and the Presidency–21 Presidents, 21 Rooms, 21 Inside Stories, by Paul Brandus, link

U.S. Presidents For Dummies: 2nd Edition, by Marcus A. Stadelmann


The elusive Bigfoot made appearances last month prompting the first ever Bigfoot hunting season in the U.S. Learn everything you need to about Sasquatch from these Tantor titles:

The Essential Guide to Bigfoot, by Ken Gerhard link

Beyond The Fray: Bigfoot, by Shannon LeGro, G. Michael Hopf link

The One Who Runs and Hides: A True Story, by Chris Merola link

Monsters Among Us: An Exploration of Otherworldly Bigfoots, Wolfmen, Portals, Phantoms, and Odd Phenomena, by Linda S. Godfrey link

 Sasquatch: Legend Meets Science, by Jeff Meldrum link


Wolves have always had a connection to the Americanwilderness and their resurgence in recent years are still the center of legislation and debate. Learn more about Wolves and the effort to reintroduce them in the west.

In the Temple of Wolves: A Winter’s Immersion in Wild Yellowstone, By Rick Lamplugh link

A Wolf Called Romeo, by Nick Jans, link

Decade of the Wolf, Revised and Updated: Returning The Wild To Yellowstone, by Douglas Smith, Gary Ferguson, link

How the Dog Became the Dog: From Wolves to Our Best Friends, by Mark Derr, link

The Wolf in the Parlor: The Eternal Connection Between Humans and Dogs, by Jon Franklin, link

Wolf Nation: The Life, Death, and Return of Wild American Wolves, by Brenda Peterson, link


New studies reveal interesting facts of plant behavior, discoveries of new plant species and techniques for growing and their influences on humans. Learn more fascinating Plant facts with these books:

Bringing Nature Home: How You Can Sustain Wildlife with Native Plants, Updated and Expanded, by Douglas W. Tallamy link

Brilliant Green: The Surprising History and Science of Plant Intelligence, by Stefano Mancuso, Alessandra Viola link

The Secret Teachings of Plants: The Intelligence of the Heart in the Direct Perception of Nature, Stephen Harrod Buhner link

The Nature of Plants: An Introduction to How Plants Work, by Craig N. Huegel, link

Wicked Plants: The Weed That Killed Lincoln’s Mother and Other Botanical Atrocities, by Amy Stewart, link

Urban Forests: A Natural History of Trees and People in the American Cityscape, by Jill Jonnes link


Looking Ahead to February check these Awareness Days and Historical Anniversaries:

February 1st: National Texas Day

Lone Star: A History Of Texas And The Texans, by T. R. Fehrenbach link

February 6th: National Chop Sticks Day

Chop Suey: A Cultural History of Chinese Food in the United States, by Andrew Coe

February 8th: National Iowa Day

The Conservative Heartland: A Political History of the Postwar American Midwest, Narrated by Mike Chamberlain, Teri Schnaubelt link

February 9th: National Pizza Day

Slice Harvester: A Memoir in Pizza, by Colin Atrophy Hagendorf link

 February 18TH: National Drink Wine Day

The Dirty Guide to Wine: Following Flavor from Ground to Glass, by Alice Feiring link

February 26th: National Read a Fairy Tale Day

Timeless Tales of Beatrix Potter: Peter Rabbit and Friends, by Beatrix Potter link

This Month in History:

February 2, 1848 – The war between the U.S. and Mexico ended with the signing of the Treaty of Guadalupe Hidalgo.

A Country of Vast Designs: James K. Polk, the Mexican War and the Conquest of the American Continent, by Robert W. Merry link

February 6, 1952 – King George VI of England died. Upon his death, his daughter Princess Elizabeth became Queen Elizabeth II, Queen of the United Kingdom of Great Britain and Northern Ireland.

Young Elizabeth: The Making of the Queen, by Kate Williams link

February 14, 1929 – The St. Valentine’s Day massacre occurred in Chicago as seven members of the Bugs Moran gang were gunned down by five of Al Capone’s mobsters posing as police.

Al Capone’s Beer Wars: A Complete History of Organized Crime in Chicago during Prohibition, by John J. Binder link

February 20, 1962 – Astronaut John Glenn became the first American launched into orbit.

The Last American Hero: The Remarkable Life of John Glenn, by Alice L. George link

February 24, 1867 – The House of Representatives voted to impeach President Andrew Johnson.

Impeached: The Trial of President Andrew Johnson and the Fight for Lincoln’s Legacy, by David O. Stewart link

Marketing in the News–October 2020

COVID-19 still dominating headlines as lockdowns continue, advances in vaccination are made and tests and studies reveal new data about the virus. Check out these Tantor titles and inform yourself on past viruses, vaccination debates, pandemic prevention, and response, and the current COVID world.

The Viral Storm: The Dawn of a New Pandemic Age, by Nathan Wolfe, Link

Viruses, Plagues, and History: Past, Present, and Future, by Michael B. A. Oldstone Link

The Panic Virus: A True Story of Medicine, Science, and Fear, Seth Mnookin, Link

Economics in the Age of COVID-19, by Joshua Gans, Link

 

Epidemics and Society: From the Black Death to the Present, by Frank M. Snowden, Link

Epidemic: Ebola and the Global Scramble to Prevent the Next Killer Outbreak, by Reid Wilson, link

The U.S. Navy made headlines in September by releasing new evidence  on the sinking of the USS Thresher, discovering a sunken WWII era submarine, reporting Russian naval activity in the Black Sea reminiscent of Cold War Era maneuvering and introduced a shifting strategy for maintaining America’s global naval primacy. Take a deeper dive into these Naval headlines with these Tantor titles:

The Death of the USS Thresher: The Story Behind History’s Deadliest Submarine Disaster, by Norman Polmar, Link

Wahoo: The Patrols of America’s Most Famous World War II Submarine, by Richard H. O’Kane, Link

Against the Tide: Rickover’s Leadership Principles and the Rise of the Nuclear Navy, by Rear Adm. Dave Oliver, USN (Ret.), Link

Crashback: The Power Clash Between the U.S. and China in the Pacific, by Michael Fabey, link

Oceans Ventured: Winning the Cold War at Sea, by John F. Lehman, Link

 

Long time Supreme Court Justice, Ruth Bader Ginsburg, died on 09/18/2020. Her death puts the Court, the presidential nomination and Senate confirmation hearing at the center of election focus. Take a look at the history of the Supreme Court, some biographies of current and former justices and a few of the key issues the courts could be ruling on in the upcoming session with these Tantor titles:

Scalia’s Court: A Legacy of Landmark Opinions and Dissents, by Antonin Scalia, Kevin A. Ring, Link

Injustices: The Supreme Court’s History of Comforting the Comfortable and Afflicting the Afflicted, by Ian Millhiser, Link

Breaking In: The Rise of Sonia Sotomayor and the Politics of Justice, by Joan Biskupic, Link

 

The Great Dissent: How Oliver Wendell Holmes Changed His Mind–and Changed the History of Free Speech in America, by Thomas Healy, Link

Packing the Court: The Rise of Judicial Power and the Coming Crisis of the Supreme Court, James MacGregor Burns, Link

A People’s History of the Supreme Court: The Men and Women Whose Cases and Decisions Have Shaped Our Constitution, by Peter Irons, Link

Clarence Thomas and the Lost Constitution, by Myron Magnet, Link

The Second Amendment: A Biography, by Michael Waldman, Link

 

There has been a series of new archaeological findings that has led to an uptick of interest in Viking culture, its history and its place in Western culture. Learn more about Vikings and their influence with these books:  

 

The Vikings: A New History, by Neil Oliver, Link

Saxons, Vikings, and Celts: The Genetic Roots of Britain and Ireland, by Bryan Sykes, Link

Medieval Maritime Warfare, by Charles D. Stanton, Link

The Vikings: A History, By Robert Ferguson, Link

Scandinavians: In Search of the Soul of the North, by Robert Ferguson, Link

The Normans: From Raiders to Kings, by Lars Brownworth, Link

 

Looking ahead, October is filled with historical anniversaries and is dedicated to bringing awareness and appreciation to unique issues and themes. Fill your shelves with some of these titles:

Oct. 1st, 1908 :  Henry Ford’s Model T, a “universal car” designed for the masses, went on sale for the first time. See how Ford assembled his Model T and transformed transportation in America.

I Invented the Modern Age: The Rise of Henry Ford and the Most Important Car Ever Made, by Richard Snow, Link

Oct. 4th, 1957: The Space Age begins as the Soviet Union launched Sputnik, the world’s first satellite. Learn how the space race started and see how the super powers competed to control outer space:

A Ball, a Dog, and a Monkey: 1957—The Space Race Begins, by Michael D’Antonio link

 

Oct. 8th, 1918 – During the battle of Argonne Forest in France, during World War I, U.S. Sergeant Alvin C. York single-handedly took out a German machine-gun battalion, killing over a dozen and capturing 132. Download renowned historian Martin Gilbert’ history on World War I now:

The First World War: A Complete History, by Martin Gilbert, Link

Oct. 16th, 1793: Queen Marie Antoinette was beheaded during the Reign of Terror following the French Revolution. Learn all about this tumultuous revolution with:

The Coming of the Terror in the French Revolution, by Timothy Tackett, Link

Oct. 18, 1945 – The Nuremberg War Crimes Trial began with indictments against 24 former Nazi leaders including Hermann Göring and Albert Speer. Take a first-hand look at these trial with this title:

Letters from Nuremberg: My Father’s Narrative of a Quest for Justice, by Christopher J. Dodd, Lary Bloom, link

Oct. 27, 1787 – The first of 85 Federalist Papers appeared in print in a New York City newspaper. The essays argued for the adoption of the new U.S. Constitution. Get both points of view with these titles:

The Federalist Papers, by Alexander Hamilton, James Madison, John Jay, Link

The Anti-Federalist Papers and the Constitutional Convention Debates, edited by Ralph Ketchum, Link

Oct. 28th, 1919: October 28, 1919 – Prohibition began in the U.S. with the passage of the National Prohibition (Volstead) Act by Congress. Distill the truth about America’s “noble experiment” with this title:

Prohibition: A Very Short Introduction, by W. J. Rorabaugh, Link